Signage is arguably the most important aspect of any business.
Without signs, your business won’t be recognisable and it would be very hard to direct people to your store.
As well as this, signage is so important for 4 reasons:
- Signage is the least expensive but most effective form of advertising.
- Signage can be responsible for half of your customers, because 85% of your customers live nearby to your store.
- Banks consider signage to be so important that you may not get a loan without signs.
- Signage will never stop generating leads as long as the sign is up, unlike other temporary marketing tactics
A good sign could very well be the best investment you will ever make on your business.